Royal FloraHolland Aalsmeer Flower Auction

Bloemenveiling Aalsmeer

The world's largest flower auction and trading centre. Elevated galleries overlook the auctioning and logistics of millions of flowers each morning.

The Royal FloraHolland Aalsmeer Flower Auction has a main building covering more than a hundred football pitches. It is one of the world's largest flower trading hubs, handling tens of millions of cut flowers and potted plants every day. Visitors watch from elevated walkways: trolleys loaded with tulips and roses move in rows, and in the auction hall, the “Dutch clock” counts down the bidding, which makes for a unique scene. Auctions take place in the early morning. It is best to arrive on a weekday between 7:00 and 9:00. The auctions end by about 11:00 at the latest, and the site is closed at weekends. A ticket is required, costing a little over €10. Check the official website for details. Take a bus from Amsterdam Centraal or Schiphol Airport for about 30–50 minutes. It can be combined with a visit to Keukenhof during the flower season.

Opening hours

Mon–Fri approx. 07:00–11:00 (closed weekends and public holidays; check official website)

Flowers · Auctions · Early morning · Industrial tours

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