Wall Drug
Wall Drug Store
A legendary roadside store that began by offering free ice water and now occupies an entire block, with western wear, restaurants, dinosaurs, and a frontier-town setting.
In 1931, pharmacist Ted Hustead and his wife opened a store in Wall. Roadside signs inviting travelers in for free ice water made it famous, and its billboards now appear along hundreds of kilometers of I-90. The store covers about 70,000 square feet and contains western clothing, boots, souvenirs, a bookstore, and, out back, animatronic dinosaurs, a cowboy band, and photo-ready western scenes. Coffee still costs around 5 cents, and the doughnuts and bison burgers are well known. It is about 15 minutes by car from the Badlands Pinnacles entrance.
Opening hours
Approx. 07:00–18:00 (extended in summer)
Nearby sights
- Wounded Knee Museum
- Minuteman Missile National Historic Site
- Roberts Prairie Dog Town
- Pinnacles Overlook
- Sage Creek Rim Road
- Yellow Mounds Overlook
- Badlands Loop Road (SD 240)
- White River Valley Overlook